Category Archives: Social Media


Why Social Media is Essential to Alure’s Success

Posted by in Extreme Makeover Home Edition,Social Media | April 13, 2011

For as long as Alure has been active on social networks, people ask us “why would a Long Island home  remodeling company want to be on Facebook or Twitter”?

When we at first started, I would reply: “We want to be active in the space before our competitors” or “we think they are going to be powerful communication tools”.

I would probably answer that question a bit differently today. Our Facebook page, Twitter account and this blog are very powerful communication channels and we have learned so much by being active in those mediums. Allow me a moment to share some of what we have learned and explain why we think it is important to be here.

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